Brian talks about the tweaks Instagram's made to their time limit options.

https://www.youtube.com/watch?v=rRZTeLlx708

Transcription

Instagram time limits, and your business.

Hi, I'm Brian Pombo, welcome back to Brian J. Pombo Live.

Today we're going to talk about the recent news. If you haven't heard about it, what happened is that Instagram has come out. And well, let's rewind a little bit and get you up to speed here.

Instagram, a while back came out around the same time, I believe Facebook did at the same time, they're owned by the same company, which we call meta now.

They came out at the same time and said, Listen, we understand that people are addicted to social media.

What we're going to do is make it easier for you to get off of your addiction, so to speak, um, I'm not using I'm not quoting that verbatim, but they said that we're going to show you how you can back off.

We're gonna allow you to set a timer on our apps to keep from being on there too long, right?

Well, they put it out there. Eventually, I'm not sure if it was right off the bat, or eventually, they had offerings for 10 minutes and 15 minutes, and 30 minutes and beyond.

Here's what they found.

Somebody in the company found out that this is causing issues and they've quietly gotten rid of the 10 and 15-minute options.

Okay, yeah, think about this, What's the problem with this?

There's a whole there's a whole litany of issues from their business perspective, how does it affect you as a business in terms of them a lot, only allowing people 30 minutes that well, allowing people to only limit themselves to 30 minutes, meaning that reasonably.

A, you could say that a certain amount of people are going to be on Instagram longer, right?

If you make money from Instagram, or is there any chance you're going to see any of that change?

I doubt it, I highly doubt that that extra 15 minutes is going to make a change in your Instagram posts and likes and everything else that you all the all the things that you get from Instagram, even if you are just covering it, you're there 24/7, but I'd love to hear it.

If you found that a huge boom, in recent days and weeks, because of this change, I'd love to hear about it.

I'd love to hear about how you know it comes back from that particular item. But here's what you could learn from it.

I want you to learn from Mark Zuckerberg mistakes, okay, and I'm using him because he's the, He's the face that we relate back to it.

I don't know if it had anything to do with him but here's the first thing, as soon as you go down that road, and do it admit that what you have is an addictive substance.

I mean, look at what the tobacco companies did, when they, when they start to, hey, we know what we're selling you is horrible. And we're going to do everything we can we're gonna put money into, you know, addiction programs, and we're going to, we're going to fund this and fund that. I mean, once you start joining in the crowd with saying that your product or service is bad for people, or has the potential to be bad for people.

That's a tough, tough thing to balance.

I can't imagine being in a situation where I would ever want to do that. I think it's a mistake. I think it was a mistake on their part.

Not that it wouldn't be true but I think it's a mistake to j...