“Where’s my freight?” is no longer the question — the real value lies in knowing what’s likely to happen next. 

The first episode of Tire Tracks' new mini-series, When Your TMS Turns Every Data Point into a Signal, features Council of Supply Chain Management Professionals (CSCMP) President and CEO Mark Baxa.

Baxa explores how freight visibility has transformed into a strategic asset for Shippers and 3PLs and explains why supply chains must evolve beyond location data into behavioral signals, early warnings, and predictive insight.

From the role of TMS platforms to the irreplaceable value of human expertise, the discussion outlines the path forward for logistics professionals looking to stay ahead of disruption.

Don't miss a minute!

Links Mentioned in Today’s Episode:

Mark Baxa: https://www.linkedin.com/in/mark-baxa-8360368/

Council of Supply Chain Management (CSCMP): https://cscmp.org/

Banyan Technology: https://banyantechnology.com/

Banyan Technology on ‌LinkedIn: https://www.linkedin.com/company/banyan-technology

Banyan Technology on Facebook: https://www.facebook.com/banyantechnology

Banyan Technology on X: https://x.com/BanyanTech

Listen to Tire Tracks on-demand: https://podcast.banyantechnology.com

Listen to Tire Tracks on Apple Podcasts: https://podcasts.apple.com/us/podcast/tire-tracks-driving-the-logistics-industry/id1651038809

Listen to Tire Tracks on Spotify: https://open.spotify.com/show/3Aiya6qVXFsiXbUAwMT7S7

Watch this episode on-demand:
https://banyantechnology.com/resource/intelligent-freight-the-shift-beyond-visibility-to-predictive-insight-episode-64/