Internet Marketing Muscle

Internet Marketing Muscle Podcast Episode 113


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Hi and welcome to the Episode #113 of the Internet Marketing Muscle Podcast.

Show Notes
  • Episode #13!!!
  • Dedicating this one to you.
  • Let’s get started!
  • I'm going on hiatus
    • But it’s not a bad thing.
    • I am working on a BIG project.
    • In fact, it’s the biggest project I’ve ever worked on.
    • But this doesn’t mean the podcast is dead. It just means I’ll be publishing less frequently and less “on a schedule.”
    • What is it?
      • This is NOT a pitch for the project.
      • I just want to keep you in the loop.
      • It’s an online summit.
      • I am in the beginning stages, so I don’t even have a name for it.
      • It will be all about information publishing
        • I can tell you that much.
        • And it will cover the “4 P’s” of marketing, plus a lot of other useful stuff.
        • What are these “4 P’s,” you may ask. Let me tell you a story.
        • I used to be a retail store manager (decades ago)
          • I had a super mentor.
          • He was tough.He was the starting QB for Cal Berkeley back in the day.
          • He is smart, agile, an avid reader. He was my Tony Robbins, without the firewalking bullshit.
          • Sage Advice
            • He had lots of information and advice to give.
            • Whereas most people shunned it, I ate it up.
            • One of the things I remember to this day is his talk about the “4 P’s” of marketing.
            • The “4 P’s” of marketing
              • Product – You had to have something to sell. It had to be in inventory.
              • Placement – You had to put that product where it could be found easily. Associate it with “add-on” items and upsells.
              • Promotion – You had to promote it. The company I worked for was a newspaper advertising behemoth. They had it down to a science.
              • Price – You had to compete. Mostly.
              • Final Thoughts
                • This is not the end of the podcast. It will just come more infrequently and less “on a schedule.”
                • As always, thanks for listening.
                • Subscribe to the podcast on iTunes and Stitcher (and leave a review, please).
                • Sign up for podcast notifications at http://internet-marketing-muscle.com/podcasts/
                  • Exclusive “insider tips”
                  • Members’ Only announcements
                  • Upcoming podcast topics
                  • Tools to help you build your business
                  • Resources
                    • Internet Marketing Muscle – http://internet-marketing-muscle.com
                    • IMM on Facebook – https://www.facebook.com/InternetMarketingMuscle
                    • Twitter – http://twitter.com/billspaced
                    • Facebook SECRET group: https://www.facebook.com/groups/imcoachingacademy/
                      • If you want in, let me know – hit me up on Facebook
                      • Internet Marketing Muscle Podcast #113 – The 4 P's of Marketing from Internet Marketing Muscle

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                        Internet Marketing MuscleBy Internet Marketing Muscle