The Irresistible Factor

Interview with Bala Enzyme Co-Founders – Dr. Farnoush Fadavi & Dr. Arash Aftabi


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Innovation often stems from personal challenges—and for Dr. Farnoush Fadavi (Dr. Fay) and Dr. Arash Aftabi (Dr. Artie), their journey from dental specialists to supplement entrepreneurs was fueled by resilience, passion, and a desire to help others.

In this episode, we dive into how a life-altering injury led Dr. Fay to discover the power of enzymes for recovery, sparking the creation of Bala Enzyme—a natural anti-inflammatory supplement now found in over 2,000 stores. From navigating the challenges of launching a CPG brand to overcoming barriers as a female founder, Dr. Fay and Dr. Artie share their biggest lessons, wins, and what’s next for Bala.

What You’ll Learn:
- How a traumatic injury shifted Dr. Fay’s career and led to the birth of Bala
- Why bromelain, papain, and turmeric are the key to Bala’s inflammation-fighting formula
- The challenges of launching a CPG brand—including fundraising hurdles for female founders
- Why educating consumers on natural supplements is crucial for long-term success
- How strategic sampling and retail expansion have fueled Bala’s growth

About Bala Enzyme:
Founded by two dental specialists, Bala Enzyme is a powdered supplement designed to reduce inflammation, support recovery, and promote gut health. Available in H-E-B, Bristol Farms, and Amazon, Bala is on a mission to become the natural alternative to ibuprofen.

Tune in now to hear their inspiring journey! 



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The Irresistible FactorBy Kristi Bridges