"Falling in love with the problem, not the solution" - former UK Ambassador for Business for the Prime Minister, serial (and very successful) entrepreneur Caroline Plumb has some fantastic stories to tell. In this episode, we talk about her "zig zag" business journey and the many things she has learnt along the way. She shares her insights on taking the plunge into business, and overcoming the challenges and responsibilities that comes with owning a business. Her philosophy: just do it - the downside is never as far down as you think. Wise words, and a cracking chat with an inspiring business owner.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.

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