<a href='https://www.linkedin.com/in/evankramer/'>Evan Kramer</a>, CEO of <a href='https://www.motionpoint.com/'>MotionPoint</a>, a tech-driven translation and localisation company, discusses the differences between translation and transcreation and the benefits that going beyond simple translation can have. 
He also explains the impact translation can have on conversions and why you should measure the impact to determine the level of translation required.

Evan Kramer, CEO of MotionPoint, a tech-driven translation and localisation company, discusses the differences between translation and transcreation and the benefits that going beyond simple translation can have. He also explains the impact translation can have on conversions and why you should measure the impact to determine the level of translation required.

<a href="https://www.linkedin.com/in/evankramer/" rel="noopener noreferrer">Evan Kramer</a>, CEO of <a href="https://www.motionpoint.com/" rel="noopener noreferrer">MotionPoint</a>, a tech-driven translation and localisation company, discusses the differences between translation and transcreation and the benefits that going beyond simple translation can have.&nbsp;
He also explains the impact translation can have on conversions and why you should measure the impact to determine the level of translation required.&nbsp;

Interview with Evan Kramer at MotionPoint

Napier‘s take on the world of B2B marketing and PR, with a particular focus on Europe. For more information about Napier and the services we offer B2B technology clients visit www.napierb2b.com.

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Interview with Evan Kramer at MotionPoint

Interview with Evan Kramer at MotionPoint