On this episode of the Retail Ramble podcast, Essential Retail's Caroline Baldwin chats to Emma Heal, MD of retail at snacking experts, Graze.

Graze has gone on a phenomenal journey from subscription snack boxes to eCommerce, and it's healthy snacks are now available in Boots, Sainsbury's and WHSmith, as well as in retailers across the pond in the US.

We chat to Heal about what retailers can learn from this data-driven start-up company.

Got something you want to tell us about the Podcast? Want to join us? You can get in touch on Twitter via twitter.com/essretail, or directly with Caroline at twitter.com/cl_baldwin