On this episode you’ll meet Jessica Pondell, a recent Account Director at US International Media who worked on the Buffalo Wild Wings account. Jessica has had dual experience on the agency and client side of marketing and advertising. She is highly celebrated as a superior Client Services Professional. Jessica’s bio: Jessica Pondell is a freelance marketing manager focused on client service, with a specialty in franchise field marketing. Her career has been focused on media, marketing deliverables, and leadership training to increase overall client sales growth. Including experience with gaming, financial, philanthropic, retail, and dining marketing. Her experience runs the spectrum from both the client and agency perspective, allowing her to understand the needs of operators while applying effective strategic media tactics. Jessica is a two-time graduate, with a Bachelor in Applied Arts, followed by a Masters of Applied Arts awarded by Central Michigan University. She resides in the metro Detroit area, and is currently looking for her next great opportunity to share her knowledge and passion.