Lari's Startup Story (Interview Highlights):

- Intertwined startup project keeping the Finnish entrepreneur busy in Finland, London and Dublin 

- Lari utilising his Google ad skills helping other startups advance while working on his own startup baby Zilta.co

- The Zilta Smartphone (inspired by baby boomers) meeting the target audiences feature request through innovative approaches

- Using landing page pre-order model as the first point of contact with the customer for market validation for Zilta phones

- Lari compares Dublin's Silicon Quay and Digital Hub centres to the Shoreditch London startup tech centre scene.

- Lari discusses the culture of dealing with Chinese manufacturers and shares his unique insights on global outsourcing

- Lari's view on the internet of everything, wearable technology and Zilta's support from the NDRC Launchpad Accelerator