Episode 44 - Interview with Media Expert Nic Hayes

Have you ever wondered why some experts are able to get press coverage and others aren't?
Have you ever wondered if being in the media really has that bigger impact on your business growth as an expert?
Have you wondered what it takes to be able to get onto primetime television or identify the best media outlets for you to share your message?

One of the most common questions I get asked is, "Is media really worth it?"
So what I say to people is "yes, absolutely, however it depends on the stage of your practice and how much it's growing and also depends on how clear you are around your message."
This is a very special interview with the Founder of Media Stable Nic Hayes who is a trusted advisor to a large number of experts in Australia and well respected within the speaking community. In this interview, you'll hear me ask him questions about

How do you get on tv after writing a book?
How do you get more gigs?
What does the media want from us as experts?

Take a listen. Nic will also share about the Meet the Media events that are coming up very soon in Sydney and Melbourne. I recommend this event to all my clients. I always attend myself so I highly recommend you coming along. It would be the best $500 you've spent. I look forward to seeing you there.
Here's the link to order your tickets but make sure you listen to the interview with Nic.
Please reach out I'd love to hear your thoughts, comments or insights on the interview with Nic.
And make sure to reach out to Nic through the following:
LinkedIn profile
Media Stable website See omnystudio.com/listener for privacy information.

Episode 44 - Interview with Media Expert Nic Hayes

The Jane Anderson Brand You Show is the podcast for experts, consultants, speakers, trainers, academics and coaches who are or aim to be the leaders in their field. Jane shares her insights as well as interviews those who are industry experts to find out about their experiences when marketing themselves under their Personal Brand, or name. According to US Labour Data, by 2020 50% of the workforce will be self-employed​. The ability to market &amp; sell yourself is an essential skill for the future of work. Jane is the author of 11 books, she is one of 12 LinkedIn Influencers in Australia &amp; NZ &amp; her blog has been voted in the top 25 branding blogs globally by Feedspot. She is also the creator of the Lead Generation Indicator, the world's first diagnostic for experts to identify marketing gaps in their practice. As Australia's leading Personal Branding authority, Jane helps experts &amp; leaders with trust-based, high-impact communication. Having helped over 20,000 people she has been featured on Sky Business, The Today Show, The Age, Sydney Morning Herald, BBC, Channel 9 &amp; Management Today. On faculty in Thought Leaders Business School, she mentors experts to create a practice generating $500k-$1.5m with 1-2 staff. She is also a mentor on the Queensland State Government Advancing Women in Business Panel of Consulting Industry Experts. Jane holds one of the top 1% viewed LinkedIn profiles globally &amp; is the host of the #1 ranked "Jane Anderson Brand You Show" Podcast in iTunes. She was nominated for Telstra Business Women Awards in 2014 &amp; 2016. Jane speaks, runs workshops, mentoring programs and online programs to help her clients. Some of her corporate clients include International Rice Research Institute, Wesfarmers, Virgin Australia, IKEA, LEGO, Mercedes-Benz​, La Trobe Institute of Molecular Science, Australian Medical Association, Shell Energy, Deakin University, and Griffith Uni.

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In this episode of The Jane Anderson Show, I am thrilled to have the chance to interview one of the most incredible ladies I know personally, Alessandra Edwards. Alessandra is a leading expert in the DNA of performance and well-being, dedicated to empowering high-performing leaders to harness their genetics and biology for optimal health and vitality.
 
With over 16 years in the field, she has guided high-level leaders across Australia, New Zealand, Europe, and the US, helping them tap into their genetic blueprint to unlock boundless energy and resilience.
 
Working closely with leading CEOs, executives, founders and business owners, she offers a distinct approach by combining her expertise as a clinical nutritionist and epigenetic coach with her background as a UK corporate executive while integrating the latest scientific advancements.
 
When not working with clients, Alessandra pushes personal boundaries, training for triathlons and always seeking the next step in health and longevity optimisation. This dedication extends to a rich home life with two children, a supportive husband, two cats, and a lively Hungarian Vizsla named Scooby.
 
Holding a first-class degree in health science, along with professional qualifications in genomic wellness, herbal medicine, neurolinguistic programming, yoga and meditation instruction, Alessandra Edwards is the go-to professional for leaders serious about elevating their health, performance and longevity.
 
If you are a Woman in B2B Corporate consulting, find out more about the Women with Influence program here. See omnystudio.com/listener for privacy information.

Episode 89 - High Performance and Well-Being Coach, Personalised Genetic Strategy Mentor, Trainer, Author, Alessandra Edwards

In this episode of The Jane Anderson Show, I am ecstatic to have the opportunity to interview one of the most amazing women I know personally, Rita Cincotta. Rita is a seasoned professional in leadership development, serving as a facilitator, speaker, coach, author, and non-executive Board Director.
 
With over two decades of experience in her career, Rita has led HR teams and held executive positions in Human Resources across various industries, including technology, healthcare, financial services, aged care, not for profit, advertising, media, FMCG, e-commerce, and higher education.
 
In 2018, Rita established her leadership development practice, where she now operates as the Principal Consultant. This endeavour was born out of her extensive background in HR leadership roles spanning a diverse spectrum of industries. Rita's primary focus is on empowering individuals, teams, and organizations to attain peak performance, deeper fulfillment, and a profound connection to their purpose.
 
As an accomplished facilitator, Rita has expertly crafted and delivered leadership programs tailored to different industries and businesses. Her qualifications encompass a Bachelor of Business and Arts with majors in Human Resources, Organisational Behaviour, and Marketing, a Masters in Industrial and Employee Relations, and a current pursuit of a PhD (currently on hold). Additionally, Rita is a Graduate of the Australian Institute of Company Directors (GAICD), a member of the Australian Human Resources Institute (MAHRI), and an alumnus of the Australian Institute of Company Directors. Rita boasts accreditations in Clarity 4D, Herrmann Brain Dominance Instrument (HBDI), and the Korn Ferry Leadership Architect method.
 
Rita's track record includes a demonstrated ability to foster positive workplace cultures that yield tangible commercial benefits. She has developed and implemented programs for leaders and employees across a wide array of sectors.  Rita has spoken on national and international stages as a keynote speaker, addressing topics such as team performance, cultural transformation, change management, resilience, and innovative work methodologies. In 2021, she authored her debut book, "Evolve: The Business Partnering Playbook," followed by her second book, "You Are How You Lead," in 2023.
 
Furthermore, Rita holds multiple non-executive positions, including Chair of the People Safety and Well-being Committee, Non-Executive Director of the Quality and Clinical Governance Committee, and Non-Executive Director of the Client Advisory Committee at Peninsula Health. See omnystudio.com/listener for privacy information.

Episode 88 - Leadership Development Coach, Rita Cincotta

In this episode of The Jane Anderson Show, I am excited to have the opportunity to interview Melanie Marshal, one of the remarkable women I know personally. Melanie is a leadership and organisational culture expert with a mission to create adaptive workplaces and develop leaders at every level.
 
As a Royal Australian Air Force veteran and previous public servant with experience in hospitals, councils, IT, and multiple state and federal government departments, Melanie understands complex service organisations where demand always exceeds capacity.
 
Multi-disciplined by nature, Melanie offers over 20 years of expertise in management and leadership, employee experience, service delivery, organisational performance, and people development.
 
A published author, and Stevie Award Winner for Thought Leadership, Melanie has been featured on multiple podcasts, including The Oxford Review UK, as a specialist in trust, organisational culture, service improvement, and digital transformation.
 
Melanie provides independent advisory and coaching services for senior executives and managers of large scale, multi-year, government-wide and cross-agency programs, and services worth $15M to billions.
The things Melanie loves helping clients achieve include:

The ability to connect people’s everyday efforts with longer term strategy
Enabling clarity and confidence to make evidence-based decisions
Identifying and implementing practical improvements for the best possible outcomes
Providing services that are adaptable and sustainable
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Episode 87 - Leadership and Organisational Culture Expert, Melanie Marshall

In this episode of The Jane Anderson Show, I'm thrilled to interview one of the exceptional women I personally know, Susanne Le Boutillier. Susanne Le Boutillier is a seasoned executive who, like a savvy chef, knows how to mix a pinch of ambiguity, a dash of complexity, and a dollop of effective leadership to cook up success.
 
With over thirty years of experience working in complex and challenging contexts, she's become an expert in leadership, stakeholder engagement and change. Susanne's warm and insightful approach clarifies complex situations, turning mountains into manageable molehills. She’s committed to helping leaders and organisations navigate the tough stuff and come out the other side, surviving and thriving.
 
She has come through tough situations before and knows that sometimes it’s best to keep it simple, and other times, it’s all about getting comfortable with being uncomfortable.
 
Her areas of consulting expertise span strategy and policy development, leading complex and transformational change, governance, and stakeholder engagement.
 
As an executive and consultant, she has delivered results in diverse and demanding situations, including the implementation of system-level health reforms, working with stakeholders to create clinical training capacity and co-design and commissioning of services for people experiencing vulnerability, developing and implementing new organisational governance and operating models, and helping organisations to gain clarity about their future direction or how to approach complex challenges.
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Episode 86 - Leadership, Change and Strategy Advisor, Facilitator, Executive Coach, Susanne Le Boutillier

In this episode of The Jane Anderson Show, I'm honored to interview one of the exceptional women I personally know, Monique Richardson. Monique Richardson is an expert and leading authority in Service Leadership and Customer Service and works with clients across the globe delivering high energy and engaging keynotes and training programs. Monique is a conference speaker and trainer who brings experience, passion, excitement and humour to the stage and to all training workshops. 
With over 22 years’ experience, Monique have had the great privilege of delivering presentations to over 50,000 people. Monique is the author of ‘They Serve Like We Lead’ and ‘Managing Difficult Customer Behaviour’ and her thoughts have been featured on Sky News, Sunrise, CEO World, and The CEO Institute. 
Monique’s ability to create deep connection and empathy with your audience stems from the extraordinary lengths she takes to understand your organisation and people and ensures she has walked in the shoes of your customer and team. All keynotes and programs are fully customised to your industry and business goals, so that it is relevant and impactful for your audience. 
Monique’s keynotes and programs are personalised, practical and powerful. Your audiences will come away with a deeper understanding of service excellence and demonstrate a commitment to serve their team, customer or colleague with a deeper level of empathy and care. 
Monique will create an experience to inspire and energise the crowd, ignite enthusiasm and motivate your leaders and teams to elevate the customer experience. The experience for your delegates continues with beyond the platform with practical take-aways and creative and innovate ways to embed learning and maintain momentum well beyond the event.
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Episode 44 - Interview with Media Expert Nic Hayes

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