Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast where you will learn all about podcast guesting and how to leverage podcast interviews to grow your brand awareness.

 

In this week’s special episode, Jess speaks with client, keynote speaker, and host of the Apple award-winning podcast Deep Listening, Oscar Trimboli. During this global crisis, Oscar emphasizes the critical need for effective leaders, listeners, and communicators. Right now, leaders need to harness the power of the podcasting community to synthesize, not amplify. Oscar explains that we need to hear from people who can communicate with clarity, who can make sense of what is going on.

 

Oscar discusses his experience with podcast guesting and best practices to make the most of this strategy. These include asking the host important questions such as, “What will make this interview a homerun for you and your audience?” Oscar emphasizes the importance of telling stories in podcast interviews, but ensuring these stories will be relevant for the audience. 

 

Check out this very special episode for clear, actionable advice for podcast guesting and even more importantly, insightful thoughts on the current state of the world.