Sam has just successfully crowdfunded his first product using Kickstarter.  We get the inside scoop on the reality of what it takes to do something like this. We also discuss the current state of crowdfunding and the sometimes weird psychology of customers. We talk about what actually goes on behind the scenes of those explosive Kickstarter campaigns. We also talk real about the mental health struggles of starting your own business. Great chat, lots of laughs and some deep bro bonding.