In this interview I spoke with Michael Osbourne from SmarterHQ - a marketing optimization company. We discussed topics such as High Value Disengaging Segments and Attrition Risk Flags and many more key aspects on how today's successful B2C marketing processes work.

In this interview I spoke with Michael Osbourne from SmarterHQ - a marketing optimization company. We discussed topics such as High Value Disengaging Segments and Attrition Risk Flags and many more key aspects on how today's successful B2C marketing processes work.

In this interview I spoke with Michael Osbourne from SmarterHQ - a marketing optimization company. We discussed topics such as High Value Disengaging Segments and Attrition Risk Flags and many more key aspects on how today's successful B2C marketing processes work.

Interview with SmarterHQ - a B2C Contextual Marketing Engine

Interviews, analysis and research into the role, implementation, integration and usage of technology in retail. Covering Online including e-commerce, mobile and social commerce as well as Offline, local commerce and the merger of all Commerce. Interviewing CEOs and founders of retail startups and helping inform retailers on what is happening in #retailtech and how to navigate the waters.

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Interview with SmarterHQ - a B2C Contextual Marketing Engine

Interview with SmarterHQ - a B2C Contextual Marketing Engine