Our guest today is Yash Chavan, a marketer at heart who's also the founder of SARAL – a tool that makes finding, managing, and monetizing influencers simple for ecommerce brands. He's an engineer by training, but dropped out of college to work in sales, and eventually started a marketing agency where he scaled many brands and software companies to over $1M in annual revenue. Over the last couple of years, Yash has been exploring the world of influence – driven marketing and has worked with over 5000 influencers. He's created and perfected a 6-step-system that any brand can apply to start and scale a successful influencer program. With that, said, welcome to the show, Yash!