Hi! I'm Carly, the copywriter + messaging strategist behind Moon Pup Creative, and this is Existential Phase: an email and podcast series that combines memoir-style essays, 

musings on politics + culture, reflections on work + life as a self-employed person, ruminations around uncomfortable questions, and an exploration of being human – 

all through the lens of a Humanities degree holder, professional copywriter, and grown-ass woman who refuses to choose between depth and delight.

Get WTS: What the Specificity!? my free workbook + audio featuring the 9 questions that’ll help you get more specific in your copy so that you can connect with your reader more deeply and start selling more confidently (by, like, tomorrow) right here.

Find me on the internet (I am here to make friends):

• MoonPupCreative.com
• Instagram: @CETWrites and @MoonPupCreative
• Threads: @CETWrites