Human in the Loop

Introducing ARI: Artificial Retail Intelligence with Alasdair McLean-Foreman


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In this episode, Cameron sits down with Alasdair McLean-Foreman, CEO & Founder of Teikametrics, to unpack ARI (Artificial Retail Intelligence), the most significant platform evolution in Teikametrics history. The conversation clarifies what ARI is, why it matters now, and how it represents a fundamental shift from ad optimization toward a unified, AI-powered orchestration layer that helps brands manage and scale their intellectual property across multiple retail channels.


Key Takeaways

  • ARI is a platform shift, not a feature release
    It marks Teikametrics’ evolution beyond ads into a holistic retail intelligence and orchestration layer.

  • Intellectual property is the core asset ARI optimizes
    Product content, listings, imagery, and brand IP are treated as strategic inputs that fuel performance across channels.

  • Generative AI enables what wasn’t possible before
    Advances in AI over the last 6–12 months made ARI feasible at a quality level brands can trust.

  • Multichannel growth becomes operationally simpler
    ARI is designed to help brands move faster across Amazon, Walmart, TikTok, and beyond without duplicating effort.

  • Teikametrics is expanding into a new category
    ARI positions the company closer to product information management, feed management, and channel orchestration—powered by AI.


Episode Timeline

  • 00:00  | Introduction and why ARI matters now

  • 00:55  | What ARI is and how the concept was formed

  • 01:40  | How ARI differs from previous Teikametrics solutions

  • 03:10  | The role of generative AI and why timing matters

  • 04:30  | ARI’s impact on multichannel ecommerce strategy

  • 05:25 | How ARI aligns with Teikametrics’ long-term mission

  • 06:30 | Future implications for sellers, partners, and employees

  • 08:10 | Closing thoughts and what’s coming next


    Key Quotes

    1. “ARI is the most important thing we’ve ever done—it’s the evolution of our company beyond ads.”

    2. “Brands have intellectual property, and ARI is about orchestrating that IP across channels using AI.”

    3. “When you shift the problem from ads to content and IP management, you enter a completely new category.”

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Human in the LoopBy Teikametrics