Punk CX: Customer Experience Insights with Adrian Swinscoe

Introducing Punk XL Part Two - Interview with Karen, Sandra De Z, Richard, Sandra T and Ari


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Today’s podcast interview, like last week's, is different.

Last week I shared the first part of a two-part conversation about a new book project: Punk XL, that has just been released.

Again, it is available as both a podcast and a video [see below or follow this link].

A lot has happened since Punk CX was published in 2019, and Punk XL, where XL stands for eXperience Leadership, seeks to explore what it means and takes to deliver a great experience at different levels (individual, team, organisation, customer and beyond).

The book features contributions from experience "artists": Ari Weinzweig, Serena Riley, Lara Khouri, Richard Hammond, Amy Scott, Sandra Thompson, Paul Greenberg, Joyce Kim, Karen Jaw-Madson, Martin Lucas, Sandra De Zoysa, Clare Muscutt, Oisin Lunny, Tom Watts and Matt Wilson (more details about all of them are below).

However, today I want to share a recent conversation with some of the "artists" I worked with on this book, namely Sandra De Zoysa, Richard Hammond, Sandra Thompson, Ari Weinzweig and Karen Jaw-Madson. I talk to them about Punk XL, what XL means for them, why it's important, why they got involved with the project, what their favourite bits of the new book are and why all of the book's proceeds will be donated to charity.

This interview follows on from my recent interview – Introducing Punk XL – Interview with Serena, Lara, Amy, Joyce, Oisin and Tom – and is number 412 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

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Punk CX: Customer Experience Insights with Adrian SwinscoeBy Adrian Swinscoe | Customer Experience Strategy Expert

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