Folks, we did the dang thing.

After six years of friendship, three years of consulting together, and 10 beautiful months of Friday podcasting — The Andrews are officially joining forces to create The Andrew Company.

(Here’s our official launch video — shot in Phelps's daughter’s playroom.)

We have two goals:

* Create delightful (and opinionated) products together. We love tools that solve specific problems extremely well — apps like Flighty and YNAB. So we’re doubling down. The Andrew Company’s primary output is joyful products (and podcast episodes). We’re already at work on Re:verb, Bandwagon, and Sous Chef.

* Help companies, big and small, take ideas from a blank whiteboard to v1.0. Starting is hard! We make it easy. We help teams turn early ideas into first versions of real products or new lines of business — from places like CNN and The Washington Post to startups like Till Financial.

In this episode, we walk through why we decided to join forces and how we worked through our differences as co-founders.

This is a big step for us. And we have to say — we’re very grateful to all of you. Product Fridays, in some ways, is the beta version of The Andrew Company. This community, and your feedback, has been invaluable in helping us decide what matters most for our business and working lives.

Thanks for being part of it. And here’s to many more Fridays to come.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit productfridays.substack.com