If our world and society ever needed effective, people-centered leaders, that time is now.  The word ethnos in the original Greek is defined as "nation" or "people." The Ethnos Leadership Process (ELP) is a model of character development and reinforcement that is established in Purposeful Relationships, and Authentic Accountability that becomes the leader's Professional and Spiritual Responsibility.  

The ELP is further designed to balance and reinforce the importance of balancing our positions of leadership while simultaneously focusing on the diversity of the people that we lead. To assist in this process of balance, leader learners write a Personal Leadership Character Story (PLCS) or what we call an ethnography which is the end state of the 40-hour ELP. The ethnography is a living, continually evolving mindset and leadership philosophy that is centered on mentorship. 

Additionally, the ethnography is a research project about self. Sources for the ethnography may include defining moments in life. It may also mistakes, failures, and uncertainties from which you have learned. The ethnography further answers questions like what and who have helped make and shape you a leader, including past and present lessons learned (good/bad) over the course of life's experiences.

The aim of the final ethnography is developing the mindset, and skill set of an ethnos (people) focused leader. Writing the Personal Leadership Character Story (ethnography) rooted in the self-evaluating, self-reflective process of the ELP  includes a personal perspective of leadership that begins with leading self; further enhancing personal and organizational effectiveness, credibility, and trust with others. Further making a difference in the world in which we live.