Teaching Social Media

Introduction to the Teaching Social Media project


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TeachingSocialMedia.org is an educational project teaching marketing students about using social media strategies in marketing. In this episode, we hear from two students who have taken MKTG 452 Social Media Marketing at Coastal Carolina University and get their take on what it's like learning how to blog and build social media campaigns to promote their content. 

Featured today:

Professor Heather Carle, marketing professor at Coastal Carolina University (HOST)

Leah Jackson - Hospitality, Resort, and Tourism Management major ('23) (Linkedin)

Rachel Hamilton - Recreation and Sport Management major ('23) (Instagram | Twitter)

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Teaching Social MediaBy Heather Carle