In the Loop (Segments)

Invasive carp are getting a rebrand


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“Sustainably wild, surprisingly delicious,” goes the slogan. Unlike the bottom feeding common carp, invasive Asian carp species – grass, silver, bighead and black – make a light, healthy meal. Increased commercial demand for the fish could help reduce government funds that currently go toward managing the invasive species.


Reset checks in with a DNR official following today’s unveiling of the new name.

Host: Esther Yoon-Ji Kang

Producers: Christian Elliott

Guest: Natalie Finnie



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In the Loop (Segments)By WBEZ Chicago