Content marketing isn’t exactly the first thing that comes to mind when you think of scaffolding, concrete pours, or tenders. But maybe it should be.

In this episode we discuss what content marketing is, how it can change your construction business, and how it can perhaps lead to a more transparent and improved industry.

We are joined by our very own podcast production team: Jakob Sloth Linneberg owner of Ugli Fruit Productions and Laurits Boile, a video and content marketing specialist and owner of Lauritsboile.com.

This is a fun one :)

What you'll learn from today's episode of Inventing Construction:

- The difference between branding and marketing
- What is content marketing?
- How to use content marketing as a construction company
- Why there's power in being transparent
- ROI in content marketing (long game explained)

You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Jakob: https://www.linkedin.com/in/jakob-sloth-linneberg-6b6470133/
Laurits: https://www.linkedin.com/in/laurits-boile/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

Starting a conversation about procurement in construction might not sound like a recipe for excitement. But give it a minute. Because when you zoom in on what procurement really means in this industry, the endless Excel sheets, the email ping-pong, the scope confusion, the copy-paste chaos, you start to see the problem.

In this episode we've invited Paul Heming, Co-Founder and CEO at C-Link, a software company aimed at cleaning up procurement, or at least make it less of a black hole for data, time, and sanity.

Let's talk procurement!

What you'll learn from today's episode of Inventing Construction:

- The problem with procurement
- Why C-Link was created: Fixing procurement, not the industry
- How we waste time in traditional workflows
- Why software adoption fails
- Practical advice for SMEs: How to digitize smarter

You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Paul: https://www.linkedin.com/in/paul-heming-2110a325/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

Starting a business in the Construction Industry is never simple. The shifting standards, digitalization and cultural fragmentation, are a challenge few fully understand until they’re in it. But luckily, a new generation of digital consultants is taking the leap anyway. Facing the challenges in an industry often lacking in communication and efficiency.

In today's episode we've invited Anas Ayoub, Founder and CEO of XD House.

What you'll learn from today's episode of Inventing Construction:

- The reality of running a business in construction tech
- Dealing with imperfection and internal risk-taking
- The rise of specialized digital startups
- How the industry has changed: From data gathering to insights
- The road to 2030: Specialization, communication, and tools

You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Anas: https://www.linkedin.com/in/anasayoub/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

From rethinking education to transforming how we build, digitization is no longer optional.
It’s the cornerstone of a smarter, safer, and more sustainable future. And the next generation and new aspiring businesses are already stepping into a world many industry veterans struggle to navigate.

If we do not adapt to the changing circumstances, both the technological and legal, our current way of doing things might mean the end for our businesses. 

We've invited Dr. Bola Abisogun OBE, founder of the Digital Twin Skills Academy and Honorary Doctor at London South Bank University to help us unravel the future of the digital construction industry.

What you'll learn from today's episode of Inventing Construction:

- What is the Building Safety Act and the Golden Thread?
- Why clients could change their mind over night
- Why the traditional consultancy model doesn't have much time left
- Whether or not universities are fit for purpose at the moment
- Why students today are hampered

You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Dr Bola: https://www.linkedin.com/in/bolaabisogunobefrics/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

Timber construction is having a moment, and from sleek urban offices to modular housing blocks, wood is being hailed as the sustainable material of the future. But is it really the environmental silver bullet it’s claimed to be, or just another marketing trend dressed in green?

We've invited David Lomax, Associate Director at Waugh Thistleton Architects, to help us unravel timber construction - a topic he is an expert in. If you're just a tad curious about timber construction, this is the episode for you.

What you'll learn from today's episode of Inventing Construction:

- How the use of timber has changed
- Is timber the saviour of our industry?
- The most common mistake when using timber
- Is timber construction actually sustainable?
- What is architecture of effeciency?

Links mentioned in the episode:
👉 https://waughthistleton.com/research/
👉 https://issuu.com/waughthistleton

You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
David: https://www.linkedin.com/in/david-lomax-11210130/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

Sustainability has now become a reality reshaping the Construction Industry. From regulatory changes to evolving client expectations, the demand for greener, smarter, and more ethical building practices is transforming how projects are designed, costed, and delivered. But what does this shift mean for companies? 
And more specifically, for quantity surveyors and estimators? That's the topic of today's episode.

What you'll learn from today's episode of Inventing Construction:

- Why we don't distinguish between carbon and cost
- Why carbon responsibility belongs with QSs
- Why the way we invest in buildings is outdated
- Why clients don't know how to procure carbon counting
- Advice if you're serious about carbon counting


You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Andrew: https://www.linkedin.com/in/andrewlangridge/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

Services Design and BIM... there's a lot of potential there, that's for sure. But at the moment MEP design still lags in quality. Why is that? And how can it be changed for the better?

We've invited Gary Cowan, Head of Digital Construction at Kane Group. He's going to take us through the journey of Services Design and BIM, and how we can make our MEP-processes much more seamless and efficient on projects now, and in the future. 

What you'll learn from today's episode of Inventing Construction:

- Why MEP design still lags in quality
- Why BIM needs to be installable, not just drawable
- Drawing for access vs. contract only
- How QSs can help validate digital design
- Why model quality is driving cross-discipline accountability
- Where you can learn Building Services Coordination


You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Gary: https://www.linkedin.com/in/garycowan83/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

The Construction Industry is undergoing a profound transformation. At the heart of this change is a new generation of digitally minded professionals. These are not just engineers or architects with iPads – they are individuals rethinking the processes, roles, and expectations across the entire built environment. 

Among the rising profiles is the young digital quantity surveyor. In today's episode we are having a conversation with one of these, Alice Graham, Solution Specialist in cost management. 

What you'll learn from today's episode of Inventing Construction:

- Why disruption in construction matters
- Is academia preparing students for industry needs?
- Why the QS is now a communicator and facilitator
- The retention challenges and barriers for women in construction
- Why Excel is easy, but not the future
- Advice to QSs and career switchers


You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Alice: https://www.linkedin.com/in/aliceagraham/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

AI is no longer just a buzzword. 
It's here, it's real, and it's changing the landscape of every industry. As automation tools and intelligent systems become more capable, professionals across architecture, engineering and construction are beginning to wonder: 

"What does this mean for my job?"

Don't worry, we have invited James Garner, Global Head of Data, Insights & Analytics at Gleeds to discuss this very topic. Enjoy.

What you'll learn from today's episode of Inventing Construction:

- How AI will turn your working life upside down in the next 10 years
- The reason AI has become so popular
- What AI will actually do to your career
- How AI will change contract and claims management
- What to do if you're worried about AI and not sure where to start


Links mentioned in the episode:
James' podcast: https://www.buzzsprout.com/2346327 
James' AI newsletter: https://projectflux.beehiiv.com/
Book: https://www.aileadership.com/
Book: https://www.danielsusskind.com/the-future-of-the-professions


You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
James: https://www.linkedin.com/in/jamesgarner1976/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!

We are live from LONDON! Today we are discussing tracking and digitalization, and how it can change your construction projects. 

In today's episode, we dive into the role of tracking and automation in streamlining project management, reducing inefficiencies, and improving collaboration. Our guest, Mohammad Shana'a, CEO & Co-Founder at Morta, shares his insights on how data-driven workflows are shaping the future of construction.

What you'll learn from today's episode of Inventing Construction:

- Are new software systems making us more efficient?
- Why clients don't know what is happening on their projects
- How we pick and chose when it comes to reporting in construction
- Why information management has become too complicated
- Why we, as an industry, need to ask WHY more often
- Why clients are paying double for cost and carbon management

You can also listen to Inventing Construction on these platforms:
Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4c
Apple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210
YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdK

We would love for you to continue the conversation with us on LinkedIn:
Ross: https://www.linkedin.com/in/ross-griffin-kosmos/
Elia: https://www.linkedin.com/in/eliaarquitectatecnica/
Mohammad: https://www.linkedin.com/in/mshanaa/
KOSMOS: https://www.linkedin.com/company/kosmos-dk

Thanks for listening!