Off To Market™

Invention vs Industrial Design


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Scot talks to Hamish about how inventors work with Industrial Designers and how this critical relationship works to determine commercially viable products.

Some of the topics covered are:

  • The design brief
  • Philippe Starck’s lemon juicer
  • Hourly rates and fixed fees
  • The disconnect between design & commercial outcomes
  • Ego and projects
  • Why it’s best to fail early
  • Scot’s hot tips for inventors!
  • If you have any questions or would like us to cover a specific topic please email Hamish: [email protected]

     

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    Off To Market™By Hamish Chadwick