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"Investing in AdTech" with Marvin Liao, 500 Startups


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Listen to this awesome Video-Podcast with Marvin Liao, former General Director at 500 Startups, expert technology investor and member of Adacado Inc, a dynamic creative optimization platform that empowers marketers to improve their performance in online ads.  

Liao talked about how AdTech is modifying the Marketing and Advertising industry, and highlighted that there are still many areas of Marketing to be managed more efficiently in terms of process digitalization and cost reduction. He also told us about his impressions of how in this moment of crisis there are still great business opportunities and shared which are the ideal business models to invest in at this time.

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