Do you wish you had bought Amazon stock for $300USD in 2015? Just 7 years later you’d have 10 times your money. In this episode, we explore the risks and rewards of what it means to be a long-term investor. We talk about the ups and downs that are commonplace in the stock market.  Why is risk tolerance never discussed when speaking to beginner investors these days? Most people shy away from the market because they lack understanding and in general, we fear what we don’t understand. However, in the social media age we live in, ‘finfluencers’ generally are after views and don’t really stop to think about their impact on beginner investors. Your risk tolerance is comprised of your time horizon and income stability. A solid understanding of your risk tolerance in combination with a long-term mindset, can really set you up for success while giving you peace of mind. Future episodes will go into more detail, but we outline that both individual stocks and index funds exist, both for opposite ends of the risk tolerance spectrum. This episode features many great insights into the market that come from Morgan Housel’s book, Psychology of Money. Follow the show on Instagram @wealthispossible