On this episode of the Money is Emotional podcast, host Christine Luken sits down with guest Shannon Villalba, founder of Heartsong Legal and a true innovator in the world of trademarks, copyright, and business strategy. Shannon isn’t your typical IP attorney, she’s a digital artist, a legal strategist, and someone who truly understands what it means to build a business with both ambition and purpose.

Shannon shares her journey from working with major entertainment brands to helping entrepreneurs protect the very ideas and methods that make them unique. You’ll learn the key differences between trademarks and copyrights, the common IP pitfalls that even smart business owners miss, and practical tips for turning your intellectual assets into long-term business value.

Christine and Shannon discuss:

Resources:

Connect with Christine:

Connect with Shannon Villalba:

About Shannon Villalba:

Shannon Villalba, JD LLM, is a serial entrepreneur, attorney, and holistic practitioner, and is the founder of Heartsong Legal fka Villalba Law Firm, a law firm providing holistic business and legal strategies. Her holistic approach guides her clients through business and law, drawing upon her personal experiences, intuition, and signature Heartsong Chakra Framework, enabling her clients to change their legal and business strategy narratives.