Forrest Walden is on a mission to change the world through fitness. Seven years ago he started Iron Tribe, a group fitness concept out of his garage. To say that customers love Iron Tribe is an understatement; they are truly raving fans. I interviewed him about how he used the tribe mindset to build a fanatical customer base and a rapidly expanding business. In this episode, you'll learn:

-The power and effectiveness of delegating and letting go -The importance of being your own customer -Why it's OK that your business isn't for everyone -Why building a tribe in your business or project should be a top priority