Reframing Marketing

Is AI playing you? How artificial intelligence might be using you as training data


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When you use AI, have you ever wondered if AI is also using you?

Your input is used as part of its training dataset. But it also controls your interaction with that tool.

Is that a bad thing? Well, that depends...

In this video, I explore the concept that AI-driven platforms might be manipulating your time and attention to serve the goals of the companies that own them. Is AI manipulating your patience and persistence to keep you 'playing the game' for the companies' gain?

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Reframing MarketingBy Simon Batchelar