Is AI Ready for Sales and Marketing? With Brian Basilico #472 Today we take a break from the Tao Te Ching to revisit artificial intelligence. We ask the question is AI ready for sales and marketing. Our guest for this episode is Brian Basilico. Brian is an award-winning author of the best selling book “It’s Not About You, It’s About Bacon! Relationship Marketing In A Social Media World!” and his latest book, "Toilet Paper Math!”. How to Connect with Pat Helmers at Sales Babble Sales Babble shares selling secrets for non-sellers.  Masterful selling is deeply understanding what buyers need, discerning if you can help,  showing what you have and helping them to make a decision that is both good for their business and yours. See https://salesbabble.com This is a production of Habanero Media https://habaneromedia.net

Is AI Ready for Sales and Marketing? With Brian Basilico #472

Sales Babble is a sales podcast focused on sales training and sales consulting for small and medium businesses, solopreneurs and entrepreneurs. We interview sales experts across the globe and provide sales coaching for sales and non-sales professionals interested in the idea of  selling with confidence.   This podcast explains sales in  plain language that is easy to understand, and entertaining. Come join us!

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Why You Should Never Assume When Selling #529 Not assuming a prospect’s desires is a strength, but knowing what’s good for them? That's a weakness. So too, is the act of taking for granted and presuming, because that instills weakness. Great sellers know the cure is to find solutions that match the prospect's needs. Great sellers know prospects are unique like snowflakes, each with struggles and frustrations. Assuming all prospects are alike is dangerous territory. Lao Tzu wrote, "True words are not beautiful; beautiful words are not true. Those who are good do not argue; those who argue are not good. Those who know are not learned; the learned do not know. The sage does not hoard. The more he helps others, the more he benefits himself." (TTC #81) Stop assuming you know what’s best for your customers until you have an open conversation. It's not until they share will you know how to help. The more you help, the more you will help yourself. It's a paradox. I know! But it's also true.  Sales Babble shares selling secrets for non-sellers.  Masterful selling is understanding what buyers want, discerning if you can help,  showing what you have and helping them to make a decision that is good for their business and yours. See https://salesbabble.com I’ve interviewed 100s of sales experts and discuss all things sales: prospecting, qualifying, value propositions, presentations, demos, closing, generating referrals, earning references, upselling, marketing, lead generation, copywriting, and most importantly the right selling mindset. Stop fearing sales and embrace it. This is a production of Habanero Media https://habaneromedia.net  

Why You Should Never Assume When Selling #529

How To Sell Using the Buyer's Language #528 Have you ever struggled to build rapport with a prospect in a new industry? In every professional field, there is a distinct vocabulary understood by few. This specialized language includes unique terms, phrases, and acronyms essential for effective communication. To excel at selling, you must not only grasp this vernacular but also possess the ability to decipher the language of the buyer. Today, we explore the art of understanding the buyer's language. This skill is crucial for establishing rapport, demonstrating expertise, and ultimately succeeding in sales. By honing this skill, sales professionals can deepen their connections with clients, anticipate their needs, and foster trust, which enhances their effectiveness in the marketplace. Sales Babble shares selling secrets for non-sellers.  Masterful selling is understanding what buyers want, discerning if you can help,  showing what you have and helping them to make a decision that is good for their business and yours. See https://salesbabble.com I’ve interviewed 100s of sales experts and discuss all things sales: prospecting, qualifying, value propositions, presentations, demos, closing, generating referrals, earning references, upselling, marketing, lead generation, copywriting, and most important the right selling mindset. Stop fearing sales and embrace it. This is a production of Habanero Media https://habaneromedia.net  

How To Sell Using the Buyer's Language #528

How To Generate New Leads #527 Today we’re diving into the world of lead poverty. You know, those times when you open up your CRM to follow up and it’s nothing but the same leads you’ve been talking to for months. These people are NOT going to buy, well at least not this week. When you get into this situation, you’re doomed. And not only that, it can annoy prospects who want to buy, but not right now. Stop bothering these people!  Today we’ll chat about how to break free from this lead scarcity and get your sales mojo back on track. But where do we even begin uncovering and discovering these elusive new leads? Where do we go to find them? What can we do to fill up our CRM? That’s the topic for today. Sales Babble shares selling secrets for non-sellers.  Masterful selling is understanding what buyers want, discerning if you can help,  showing what you have and helping them to make a decision that is good for their business and yours. See https://salesbabble.com I’ve interviewed 100s of sales experts and discuss all things sales: prospecting, qualifying, value propositions, presentations, demos, closing, generating referrals, earning references, upselling, marketing, lead generation, copywriting, and most important the right selling mindset. Stop fearing sales and embrace it. This is a production of Habanero Media https://habaneromedia.net  

How To Generate New Leads #527

Erase Your Fear of Cold Calling #526 Have you ever noticed how we all get a little jittery when it comes to cold calling? It's like we'd rather face a dentist's drill than pick up that phone! A lady once told me never did vacuuming look so good as when it was time to make a cold call. But here's the kicker: doing nothing just makes the jitters worse. On the flip side, taking action? Well, that's where the magic happens. In today's episode, we're diving into the psychology of our phone phobia and embracing a wu-wei approach. Instead of dodging the discomfort, let's lean into it and see it for what it really is. Bottom line: it's not as scary as it seems. After listening to today's episode when you're hesitating to make that call, Sales Babble shares selling secrets for non-sellers.  Masterful selling is understanding what buyers want, discerning if you can help,  showing what you have and helping them to make a decision that is good for their business and yours. See https://salesbabble.com I’ve interviewed 100s of sales experts and discuss all things sales: prospecting, qualifying, value propositions, presentations, demos, closing, generating referrals, earning references, upselling, marketing, lead generation, copywriting, and most important the right selling mindset. Stop fearing sales and embrace it. This is a production of Habanero Media https://habaneromedia.net  

Erase Your Fear of Cold Calling #526

Echoes Across The Tracks with Dave Moravec #525 To grow a business you need to be in constant contact with strangers who may become new prospective customers. If we don't put effort into meeting new people, growth can stagnate. For many, this is a very uncomfortable situation. Growth requires putting yourself out there, so it begs the question what's the best way to get comfortable, being uncomfortable? Today we take a break from the Tao of Sales Babble and meet the author of a newly published book now available on Amazon. The author is my good friend, and former guest Dave Moravec who spins a tale about an unexpected connection with a New Orleans cab driver that leads Charlie, a Business Consultant and Author, to hear Echoes Across the Tracks.  Sales Babble shares selling secrets for non-sellers.  Masterful selling is understanding what buyers want, discerning if you can help,  showing what you have and helping them to make a decision that is good for their business and yours. See https://salesbabble.com I’ve interviewed 100s of sales experts and discuss all things sales: prospecting, qualifying, value propositions, presentations, demos, closing, generating referrals, earning references, upselling, marketing, lead generation, copywriting, and most important the right selling mindset. Stop fearing sales and embrace it. This is a production of Habanero Media https://habaneromedia.net  

Is AI Ready for Sales and Marketing? With Brian Basilico #472

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