It’s all alphabet soup: AE, AM, CSM, SDR, PS, and more. 

Roles and responsibilities tend to morph and shift between each of these titles, depending on the company. 

So what is customer success’ role versus account managers or professional services?

Stephen Sunshine, VP of Sales at AlertMedia, says it doesn’t matter what the title is as long as we’re all working together to get customers from point A to point B and then layering on C and D when they’re ready.

He shares his ideas on this, plus how comp plans could work and the future of sales with RevOps Therapist and CEO and founder of Greaser Consulting, Jordan Greaser.