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Join me and Sonal Seth, Co-Founder of The Gamification Company, as we discuss the power of gamification in the business world. Sonal explains how gamification is not just about points, badges, and leaderboards, but is rooted in behavioral sciences and the science of play. She emphasizes the importance of knowing the outcome that a company wants to achieve with gamification, whether it be amplifying business performance, employee engagement, or learning outcomes. 

Sonal also shares the top use case for gamification: behavioral transformation within organizations, which has shown marked improvements in attrition numbers and productivity. The Gamification Company delivers great numbers such as a 15%  improvement in productivity in just three months through their unique approach to gamification. 

Tune in to learn how gamification can help companies achieve their business objectives and engage their employees in a meaningful way.