At a time when much of the cannabis industry is focused on elevating THC levels to new heights, East Fork Cultivars has taken a different tack. In this episode, CEO Mason Walker talks with MJBiz CEO Chris Walsh about:

• Why he believes low-THC cannabis will be a big part of the industry’s future.

• Insights on the potential benefits of sun-grown cannabis at all levels of the industry.

• How to diversify meaningfully and mindfully.