Is a 15-minute call, ever really 15-minutes?

Whatever you call them: Consult call. Sales Call. Fit call. Coffee chats. Intro call...

What is the purpose of offering such a short-lived call?

In this episode, I talk about why people offer 15-minute calls vs. 30 or 60-minute calls.

I'll share when it might be a good idea to offer them - and why more often than not, I don’t think they’re useful.

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