Affiliate marketing as a promotion method for your products and services has a lot of benefits. You have no upfront promotion costs, loyal affiliates will promote every product or service you offer, and you can tap into networks of affiliates that are already in place and waiting for you.

But affiliate marketing has its drawbacks too. It takes time to develop relationships, only products and services with certain characteristics are suited for it, and the potential for scaling sales is limited.

So is it right for your business?

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