Contractor Marketing Tips And Tricks

Is This Google Experiment Pulling Your Social Media Into Your Google Business Profile?


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Your Google Business Profile used to be a static listing. Google is turning it into a live feed - and if your social accounts are quiet, your listing may look the same way.

In this episode, we break down what appears to be an early Google test that's surfacing social media activity directly on Google Business Profile listings in Google Maps. We've confirmed it across a handful of trades, and while it isn't universal yet, the direction it points - and the free advantage it hands to contractors who are already posting consistently - is worth understanding now.

  • What Google appears to be doing with social media on GBP listings, and why this isn't a paid feature
  • Why contractors who are already posting consistently may already be benefiting without realizing it
  • How a listing that shows recent social activity looks different to a homeowner deciding who to call
  • What posting consistency signals to Google about your business's relevance and activity
  • The three mistakes contractors will make as this rolls out - and what to do instead

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/google-business-profile-social-media-integration


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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

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Contractor Marketing Tips And TricksBy Footbridge Media