In this episode of The Check-In, Charles Mullany, CEO of Host Genius, discusses the critical transition from viewing property management as a job to recognizing it as a business. He emphasizes the importance of outsourcing, particularly hiring an executive assistant, to reclaim time and focus on growth. The conversation explores the challenges of owner retention, operational scaling, and the necessity of trust in delegation. Charles shares insights on effective strategies for growth, the significance of understanding business identity, and the operational hurdles faced when scaling beyond a certain number of properties.