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Is Your Business Craveable? | Ep. #031
How many of you have worked a part-time job in food service? Anybody?
I spent my formative years working for Chick-Fil-A at South Square Mall in Durham, NC. It was quite the learning experience. I was one of those kids out with the samples passing them out to mall customers as they walked by. Chick-Fil-A believed then, as they do now, all someone had to do is taste the product once and they would be customers for life.
What did Chick-Fil-A do? They understood the value of craveability. Their products are good, but without the initial taste, people may not have known how good the product was. One bite is all it takes.
Is your brand craveable? Does it stay top of mind with your customers or do you have to continually entice and convince people to engage with your brand every, single time?
Today, let’s chat about the value of making your brand crave-able.
Truth be told, now I’m craving some Chick-Fil-A.
If this podcast is helping you in your business than help us promote it by following us or leaving us a beautiful 5-star review! Thank you!
Subscribe to Howie Grow A Brand on YouTube: https://bit.ly/3hV3Bvy
Howie Grow A Brand on Social Media:
► Follow on Instagram: https://bit.ly/2XeMg8V
► Like on Facebook: https://bit.ly/30iPQkB
► Connect on LinkedIn: https://bit.ly/30fHGsV
Sign up to receive my updates via Email on EdHowie.com: https://www.edhowie.com
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By Ed HowieHow many of you have worked a part-time job in food service? Anybody?
I spent my formative years working for Chick-Fil-A at South Square Mall in Durham, NC. It was quite the learning experience. I was one of those kids out with the samples passing them out to mall customers as they walked by. Chick-Fil-A believed then, as they do now, all someone had to do is taste the product once and they would be customers for life.
What did Chick-Fil-A do? They understood the value of craveability. Their products are good, but without the initial taste, people may not have known how good the product was. One bite is all it takes.
Is your brand craveable? Does it stay top of mind with your customers or do you have to continually entice and convince people to engage with your brand every, single time?
Today, let’s chat about the value of making your brand crave-able.
Truth be told, now I’m craving some Chick-Fil-A.
If this podcast is helping you in your business than help us promote it by following us or leaving us a beautiful 5-star review! Thank you!
Subscribe to Howie Grow A Brand on YouTube: https://bit.ly/3hV3Bvy
Howie Grow A Brand on Social Media:
► Follow on Instagram: https://bit.ly/2XeMg8V
► Like on Facebook: https://bit.ly/30iPQkB
► Connect on LinkedIn: https://bit.ly/30fHGsV
Sign up to receive my updates via Email on EdHowie.com: https://www.edhowie.com