Trailblazer - Igniting Business & Community

Is your business on a solid foundation?

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We hope you/family/staff are safe and healthy during these uncertain times. Last week we talked about marketing and the importance of taking this time to review your marketing strategy. Now we want to take a look at taking time to strengthen your business’s foundation.

Like a house, a business needs to be on a solid foundation and sometimes the foundation needs to be updated. This week we thought we would share some tips and insight in making sure your business foundation is set during this time and into the future.

Pt1: Every business starts with a great idea then leads to sales 

  • Great idea leads to plan and starting paperwork
  • Whether you are a brick/mortar or internet-based business
  • Driving sales through Marketing as discussed in the last episode

    • Pt2: Growth strategy and building your team

    • Now you have opened and generated some sales now why is a growth strategy important
    • Importance of building a team not just a staff

      • Pt3: Adapting to changing times

      • Changing/Challenging times don't just come with Acts of God events
      • Solid foundation leads to an agile business
        • Article: Marketing in a Time of Crisis from CMS Wire

          • Pt4: Setting up for the future

          • So what does the future have to hold; more locations, higher sales, a business you can pass on
          • Make time for yourself
            • ...more
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            Trailblazer - Igniting Business & CommunityBy David McDonald & John Oliver