Many business owners run their businesses without an exit in mind. Then when the time comes to sell, they find out the way they've been running their company is not attractive to perspective buyers and if there are interested buyers they will on transact  at a deep discount to market value.

What is the reasoning for perspective buyers wanting to discount the value of your business at sale: Because  the buyer perceives more risk than value in ownership or investment of the company. The embedded risk plays out in the viability of transitioning ownership of your company. One statistic you should be now:

1. 80% of businesses up for sale annually DO NOT sell  

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