In this episode we interview Evan Read, Head of Marketing at Quipli, a vertical SaaS platform built for independent equipment rental businesses across the U.S. and Canada.

What you'll learn in this episode:

• How to productize your content using AI tools like Replit and v0
• Why templates and interactive tools outperform traditional blog posts in the age of AI search
• The strategy behind building free micro-SaaS tools to increase inbound leads
• How Evan’s team turned non-indexable content into a defensible SEO moat
• A tactical breakdown of embedding tools directly into CMS pages without developers
• Why "content so good it could be sold" should be your new benchmark
• Real-world examples of how free tools lead to long-term customer conversions

Text us what you think about this episode!