Send us Fan Mail

A “genius” marketing tactic can turn into a dead end in a matter of days, and that whiplash is exactly where we start. We react to the rollback of ChatGPT conversations showing up in search results and unpack the bigger lesson for SEO, content strategy, and demand gen: test new channels, but never bet your whole engine on a trend you don’t control. If you’ve ever watched LinkedIn crown a “must-do” play that disappears a week later, you’ll feel this one.

From there, we keep it light while still keeping it real: Subway vs Quiznos nostalgia turns into a surprisingly sharp conversation about product quality, franchise incentives, and why a good product can still lose to bad management. We also talk about brand chaos, including a headline where a thrown Subway sandwich leads to a felony assault charge, and what it must be like to work in crisis comms when the internet hands you a new fire every morning.

Then we jump to the future of search and distribution. Perplexity floating a $34.5B offer to buy Google Chrome raises questions about antitrust, AI search competition, and how much “ranking” will matter across Google Search, ChatGPT, Perplexity, and other LLM-driven answers. We also vent about websites demanding your location for no clear reason, argue for explaining data requests like a human, and make the case that the “one app” that does everything might just be your browser.

If you like smart marketing opinions with a little salt, hit subscribe, share this with a friend who needs to stop chasing trends, and leave a review so more marketers can find us.

Visit us at https://www.marketingqualified.io
Follow us on Instagram
Email us at [email protected]