Michael Barber of Barber and Hewitt reminds us of the power of email marketing and gives advice for using data to do email the right way.

#ISUM15 Byte: Michael Barber ... Email that doesn't suck!

Taking you inside TechMedia conferences with interviews featuring speakers including Rand Fiskhin of Moz and Jason Miller of LinkedIn. Each event brings together technology and marketing thought leaders and executives. Founded by entrepreneurs for entrepreneurs, TechMedia has been highlighting and networking the technology, entrepreneurial and venture capital communities in the Southeast and Mid-Atlantic since 2001. Through conferences, media, and networking forums, TechMedia’s goal in life is to play a small part in helping to educate, network and build the region’s technology economy.

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#ISUM15 Byte: Michael Barber ... Email that doesn't suck!

#ISUM15 Byte: Michael Barber ... Email that doesn't suck!