Guest: Tisha Sampson

If you want to be a leader, you must serve others. Far too often, we think leading is about having others serve us, but it's the exact opposite. As an entrepreneur, if you want your venture to be successful you will need employees, contractors, and agencies to rally around your vision and set of goals. Success will require day in and day out dedication, and that comes when your team believes you are genuinely invested in their best interest, not just what you can get from them. Your level of concern for your team members will directly reflect their level of commitment. If they perceive you, the leader, as only looking out for yourself, they will begin to only look out for themself. They won't go above and beyond in their effort and it will immediately show up in the quality of what your company creates. If you do, however, commit to serving your team as a leader--to ensuring they have clarity in their role and all that they need to succeed--they will outperform expectations regularly. And that's how you succeed as a leader of people.