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It Takes Two
A B2B podcast about why marketing and sales cannot succeed alone. Strategy sets the rhythm, marketing creates the movement, sales closes the step. When one rushes, the whole dance collapses.
Participants
Brenda
Host of the podcast. Brenda leads the conversation with a sharp focus on structure, clarity, and real-world execution. She keeps the discussion grounded in how organizations actually operate, not how they wish they did.
Benny Fluman
CEO of Match B2B. Benny brings decades of hands-on experience in building go-to-market systems for B2B companies operating in complex, global markets. His perspective bridges strategy, brand, and revenue accountability.
Brian Newman
Leads sales and SDR strategy. Brian contributes the frontline view - what really happens when leads hit sales, where pipelines leak, and why structure and discipline matter more than volume.
Daniel Weiss
Go-to-market and revenue infrastructure strategist. Daniel focuses on systems, feedback loops, pricing logic, and alignment between teams. He brings an architectural perspective on how growth is designed, not improvised.
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By Benny FlumanA B2B podcast about why marketing and sales cannot succeed alone. Strategy sets the rhythm, marketing creates the movement, sales closes the step. When one rushes, the whole dance collapses.
Participants
Brenda
Host of the podcast. Brenda leads the conversation with a sharp focus on structure, clarity, and real-world execution. She keeps the discussion grounded in how organizations actually operate, not how they wish they did.
Benny Fluman
CEO of Match B2B. Benny brings decades of hands-on experience in building go-to-market systems for B2B companies operating in complex, global markets. His perspective bridges strategy, brand, and revenue accountability.
Brian Newman
Leads sales and SDR strategy. Brian contributes the frontline view - what really happens when leads hit sales, where pipelines leak, and why structure and discipline matter more than volume.
Daniel Weiss
Go-to-market and revenue infrastructure strategist. Daniel focuses on systems, feedback loops, pricing logic, and alignment between teams. He brings an architectural perspective on how growth is designed, not improvised.