Asia-Pacific is on the rise again. Why is the region set to see stronger international tourism growth than almost anywhere else?

Host Charlotte Lamp Davies, CEO of A Bright Approach, sits down with Michael Shoory, Head of Tourism Analysis – Asia-Pacific at Tourism Economics, part of Oxford Economics, to unpack the data, drivers, and dynamics behind APAC’s travel surge. Tune in to this fast-paced 5-minute episode of the ITB Berlin Travel Hero Podcast – where global tourism trends meet real insight.