Anne is a public health professional, pleasure propagandist and guerrilla girl in HIV prevention. She founded ‘The Pleasure Project’ in 2004 after becoming frustrated by endless HIV meetings where no one ever talked about people’s motivations for having sex. The Pleasure Project forges connections between the worlds of public health and pornography and is globally recognised as an agency that has championed injecting pleasure into safer sex education and safer sex practices into porn. The project has inspired many agencies to deliver more effective and relevant sex education. It is now working with the World Association of Sexual Health to launch a declaration of pleasure. Anne is published widely in health journals and the media, promoting the pleasure principle in sex education and identifying it as the ultimate indicator of female empowerment. The Pleasure Project was awarded the Phil Harvey ‘Prize for Passion in Reproductive Health’ in 2016.

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