This week we're chatting with Clay Conner, Director of Business Development at Infomedia in Birmingham, AL, about the somewhat intimidating topic of sales. Clay has been in sales for over 20 years and has really fine-tuned his methods. We talk about the power of actually connecting with potential clients versus just diving in straight away with your pitch, Clay's game plan for networking, and why you should never, ever burn bridges. Clay also shares some excellent resources and tips for improving your own sales tactics. Full show notes at LocalistPodcast.com.