In The Trenches

ITT 074: How to Build a Platform-based Business with Sangeet Paul Chaudary


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Sangeet Paul Choudary is the Founder and CEO of Platform Thinking Labs, and the author the the number 1 bestseller “Platform Scale.” Sangeet is also the co-chair of the MIT Platform Strategy Group at MIT Media Labs, Boston, a Global Fellow at the Centre for Global Enterprisein New York, a speaker at the G20 Summit 2014 in Brisbane and an advisor at 500Startups in Silicon Valley. At the G20 World Summit 2014, Sangeet was hailed as a forefront researcher into how businesses can better use metadata and current technology. He has advised C-level executives globally on platform and network strategies, has been featured on leading media globally and has lectured at the world s leading universities.

In this broadcast, Sangeet and I talk about:

  • Traditional business models vs. supply based business models vs. the modern business model
  • Which part of a new business should work traditionally and which part should work like a platform?
  • Two ways to think about about platform building, whether you’re starting from scratch or already have a customer base]
  • Why platforms are important and how to approach creating them
  • How to build it
    1. by yourself
  • leverage another platform (the downside: the core value of a platform is data, and if you leverage another platform, you don’t get the core value)
  • Sangeet on building a portfolio business:

    “Moonshots always work in a portfolio business model – try 10 things and 1 will work out.”

    How to find Sangeet Paul Choudary online:

    • Platform Scale on Amazon
  • Platform Tinking
  • If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.

    The post ITT 074: How to Build a Platform-based Business with Sangeet Paul Chaudary appeared first on Tom Morkes.

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    In The TrenchesBy Tom Morkes | business, marketing, writing, and publishing

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