The Drum: TV Talks

ITV on TV Advertising During Christmas World Cup


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The 2022 World Cup might seem like a long way away but for TV planners, buyers, and the broadcasters it has been on their minds for quite some time as the biggest sporting event of the year clashes with Christmas. A logistical nightmare. This week, John McCarthy caught up with ITV sales director Mark Trinder to discuss.

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The Drum: TV TalksBy The Drum