In this episode of the Bord Bia Brand Forum podcast, host John Fanning speaks with Jack Bobo. Jack served as a senior advisor for global food policy in the U.S. Department of State, was named one of the 100 most influential people in biotechnology by Scientific American in 2015, and has spoken in over 50 countries about the future of food. He is the author of ‘Why smart people make bad food choices.’ Jack and John discuss food policy, sustainability, and misconceptions about the agriculture industry in Ireland and abroad.